The Pantone Hotel - Welcome To Colour

I wanted to share something great I found which still links with our printing world.

Pantone, the international brand best known for its spot colour palettes, has opened a hotel located in the heart of Brussels just a 5-minute walk from the fashionable Avenue Louise and Metro Louise. Why a hotel?

Welcome to the center of the colour universe. The Pantone Hotel invites you to experience the city of Brussels through a lens of color and a spectrum of comforts. From the moment you arrive, our “hotel of colours” will awaken your senses to an array of delights and playful surprises.

Designed by Belgian interior designer Michel Penneman and Belgian architect Olivier Hannaert, the Pantone Hotel is a boutique property housing 59 austere guest rooms which are described as "works of art" by Pantone.

Each of the hotel’s seven floors are schemed with different color palettes to complement guests’ emotions with distinctive hues – from "earth, rich" to "cheerful, warm," "captivating, esteemed, silky" or "fresh, eager. The cost of a night's stay is about the same as the cost for one of the company's color swatchbook guides.

The hotel also offers the Pantone Lounge, which offers cocktails suited to guests' moods, such as Pink Champagne PANTONE 12-1107, Lemon Drop PANTONE 12-0736 or Daiquiri Green PANTONE 12-0435.

Pantone Color consultants are also available by appointment for informal color consultations or to present educational seminars on color psychology and trends.

I found it fascinating that Pantone are extending, not just colours and gifts but now hotels too. Hopefully you found this colourful work of art interesting too.