Where and When to Use Presentation Folders

Presentation Folders are one of the best ways to hold and organize your marketing, promotional materials to give to your clients or business associates.

There are many uses for folders, whether it is to introduce a new product or service, or to package your standard promotional materials as a sample kit or information packet.

Below we take a look at the benefits of presentation folders and how you can use them in your business.

Trade Shows & Presentations

Prepare some Presenation Folders with all your marketing materials in, ready to hand out at the Trade Shows or during Presentations.

When someone shows interest in your product, organization, or service, you can simply hand them a package with all of your information already organized inside. You can then insert any marketing materials, such as booklets, brochures, flyers, business cards, notepads, stickers or any other paraphernalia that will fit in the pockets.

You need to leave your clients or business associates with information that is insightful and engaging but this needs to be done in a professional, accessible and convenient manner.

Sample Packs

You may have recieved a sample pack from us, if so, you will be aware that our samples are presented in our laminated and spot UV Presentation Folders.

If like us you have samples of your work that customers request, make sure you are distributing these in a professional, high quality presentation folder. Presentation folders have a unique psychological impact on customers as they feel like a freebie – and leaves a good impression of your company.

Customer Service

Presentation Folders are a great way to focus on customer service after the sale.

Make sure your customer doesn't walk away with papers, business cards and flyers all shoved at the bottom of their bag. An orgnaised presentation folder is sure to keep all them important documents together.

The beauty of having a well made and visually stunning presentation folder is that they are incredibly versatile. As well as creating a big impact and a lasting impression, you can use them for other purposes, such as distribution of promotional materials, calling cards, freebies and more.

Marketing

Nothing says organised professional like co-ordinated stationary.

A well designed and professionally crafted presentation folder speaks volumes about the professionalism of your business.

It may be tempting to use a plain cover folder, but getting your logo and colour scheme on here is sure to put a professional and personal touch on your marketing.

There a hundreds of uses for professional presentation folders, as there are so many jobs and activities that require organisation.

The main benefit of presentation folders is that they can be used to get the right image across to the recipient, whether it is a customer or potential business partner. It is, however, important to ensure that everything inside the folder is accurate and of value to the person who will be receiving it.